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Insurance Vendors


​Insurance is a significant financial investment so it’s worthwhile to learn about your buying options. You can buy insurance from a broker, agent or direct writer.

​What’s a Broker, Agent and Direct Writer?

You can buy insurance from:

  • A broker who works with a number of insurance companies 
  • An agent who sells insurance for one company
  • A direct writer, an insurance company that sells directly to the consumer through its call centre and/or website

Insurance Vendors

​How to Find an Insurance Representative

You may want to ask trusted relatives, friends or business associates if they can recommend an agent or broker.

For a broker, you can also contact your provincial insurance brokers’ association or the Insurance Brokers Association of Canada. To find a broker who sells insurance for a particular company, contact the insurance company or visit its website.

Looking for a direct writer? Contact the Canadian Association of Direct Response Insurers or call 416-773-0101 for a list of their members.

How to Choose an Agent or Broker

Your agent or broker should be:

  • Willing to take the time to understand your insurance needs and recommend appropriate policy options
  • Able to explain your policy and coverage in clear, precise language
  • Licensed in your province

To verify that an agent or broker is licensed to sell insurance in your province, contact the appropriate licensing body in your province.