Communications Coordinator, External Communications

Our story:

Insurance Bureau of Canada is the national industry association representing Canada’s private home, auto and business insurers. Its member companies make up the vast majority of the property and casualty (P&C) insurance market in Canada. For more than 50 years, IBC has worked with governments across the country to help make affordable home, auto and business insurance available for all Canadians. IBC champions key issues and helps educate consumers on how best to protect their homes, cars, businesses and properties.

Our vision is for consumers and governments to trust, value and support our industry and the products it sells. Our team is on the front line in creating and maintaining relationships with governments and regulators, contributing to public policy objectives on key files relevant to our country and industry.

A well-informed and well-served consumer is also central to our vision. Our team works to advance our credibility and educate consumers on road safety, injury prevention, emergency preparedness, climate adaptation, insurance literacy and insurance innovations. Simply put, we strive to keep Canadians safe on the road, at home, at work, and at play.

Your role:

Reporting to the Director, External Communications, the Communications Coordinator supports the execution of activities across social media, events, media relations and web for IBC.

You will play an integral role in IBC’s external communications efforts, including evergreen and “always-on” consumer education campaigns, advocacy campaigns, thought leadership programs, disaster response initiatives, community management, reporting, website management, events coordination and media relations.

Your duties and responsibilities:

Assist with the development, management, execution and evaluation of social and digital content strategies.
Support social and digital content planning, scheduling, creation, curation, execution and monitoring.
Work with the agency of record to support the development of social and digital creative materials, assets and content calendars.
Perform community management for IBC’s national and regional social media accounts, including Facebook, Instagram, X, LinkedIn and YouTube.
Collaborate with the communications team, regional offices and other IBC departments on social and digital initiatives.
Provide general communications support to the team, including creative materials, writing, webinars, surveys, e-blasts, newsletters, research and administrative support.
Assist with web writing and content production for multiple IBC sites (external and internal).
Assist with the coordination and production of IBC events.
Assist with proactive and reactive media relations activities.

Your skills & qualifications:

3+ years of external communications experience.
Diploma or degree in marketing, public relations, communications, journalism or a related field preferred.
Excellent verbal and written communication skills.
Strong copywriting, editing, content creation and organizational skills.
Proven ability to manage multiple projects and priorities, delivering high-quality work on time.
Experience with social and digital content planning, scheduling, creation, curation, execution, monitoring and community management.
Experience supporting event coordination and media relations activities.
Working knowledge of Hootsuite, Meltwater, Google Analytics, video editing software, and major social media platforms for both organic and paid campaigns.

What you bring to the team:

A passion for external communications, with a strong sense of empathy and curiosity.
Strong storytelling and relationship-building skills.
Keen attention to detail and a sharp editorial eye.
Excellent writing skills, with the ability to adapt content for a range of audiences and platforms (internal and external).
An interest in corporate branding, community management, crisis communications and social media insights.
Curiosity about visual identity and a desire to contribute to how the organization shows up across channels.
A strong awareness of current events, including news, politics, social media trends, and national and global issues.
The ability to translate strategy into clear, engaging communications.
A collaborative, service-oriented mindset, with the ability to thrive in a fast-paced environment.
A passion for consumer education (road safety, injury prevention, emergency preparedness, climate adaptation) and an interest in helping keep Canadians safe.
Strong organizational skills and an enthusiasm for supporting events.

What’s in it for you?

Competitive salary and benefits.
Hybrid work environment.
Variety of job tasks to help accelerate your professional skills development.
Working with a top-tier team, full of all-stars and industry leaders.
A career working with and influencing creative and the visual identity of the brand.
The ability to be creative and help keep Canadians safe on the road, at home, at work, and at play.
Strong leadership with a focus on your development and growth.

IBC does not use artificial intelligence (AI) to screen, assess, or select applicants for a position.

IBC is proud to be an equal opportunity employer. Alongside a commitment to excellence, IBC is also committed to building a diverse working environment with hiring practices that encourage diversity in all its forms, including race, gender, sexual orientation, religion and ethnicity, among others.

IBC welcomes and encourages applications from candidates with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require disability-related accommodation during the recruitment process, please contact Medina Kadija at MKadija@ibc.ca. IBC will consult with all applicants who request disability-related accommodation during the recruitment process to ensure that the accommodation provided takes into account the applicant's individual accessibility needs.

Please be advised that only those applicants who are selected for interviews will be contacted.